Talbot Farmers Market supports product design collaborations
Over fourteen years ago, a small community in the Victorian Central Goldfields, dreamed of sharing it’s tiny heritage town with thousands of visitors and giving local farmers, growers and makers an opportunity to sell their organic, bio-dynamic, artisan and local produce direct to the public. The Talbot Farmers Market was created, providing locals and visitors fresh produce, variety and an alternative to large multi-national food producers. The buy local movement was growing momentum and entrepreneurial small-scale producers were looking for new opportunities.
Today, the Talbot Farmers Market attracts thousands of visitors, every third Sunday of the month and the entrepreneurial spirit has blossomed, leading to collaborations between some of the long-term stall holders, many using each other’s produce to value add, creating new products for customers.
Stony Creek Oil Company, located just up the road from Talbot operates it’s family business on it’s fourth generation farm. A long-term stallholder at the Talbot Farmers Market, Fred and Coral Davies sell their range of cold-pressed oils and have become leaders in producing premium quality, certified organic Flaxseed Oil, Meal and Flour. Having recently decided to concentrate on the cold-pressing of oil, the Davies no longer grow flax on their farm, rather they source high quality and organic produce from other growers. The Stoney Creek Grape Seed Oil uses seed from Amherst Winery, a long-term stall holder and award-winning local winery.
A new collaboration has recently taken place between Jeff Hooley, stallholder from Xanna Soap and Fred Davies to create a new hemp seed handmade soap, which was trialed at the last Talbot Farmers Market, in September. Stoney Creek Oil has recently started producing and selling hemp seed oil as restrictions on this crop are being lifted. With high levels of Omega 6 and Omega 3, hemp seeds are also a good source of protein and insoluble fibre.
Jeff Hooley has been making and experimenting with natural soap making with 100% olive oil since 1998 and spoke to Davies about a possible collaboration to create soap from the hemp oil that Stony Creek Oil was extracting. While the product needs refining, the first batch was successful and there are plans to produce more soap in the future.
With a focus on protein rich and healthy natural products, this handmade approach to developing products is innovative and collaborative in a way that is unique to the country. Talbot Farmers Market continues to invite new stall holders who are providing and producing artisan and local produce, with a preference for organic or free range. Markets are the ideal platform for entrepreneurial and start-up food producers to get immediate feedback on their products so they can respond swiftly to customers preferences and tastes.
Next Talbot Farmers Market is Sunday 21 October 9am – 1pm. Call 0459327637 or www.talbotfarmersmarket.org.au
Felicity Martin, Talbot Farmers Market 0407 227 865 firstname.lastname@example.org